When Your Customer Isn’t the Consumer
For speakers, trainers, and sometimes consultants, the person who actually buys our service (the customer) is not the one who receives our service (the consumer). [featured-image single-newwindow=”false” id=”140130-CashInHand” alt=”Cash...
3 Secrets Every Presenter Should Know
Presenters come in all shapes and sizes, using a variety of skills, working in a myriad of venues. But whether they are working as professional speakers, writers, instructors, trainers or preachers, they all need to know these three secrets to being a successful...
3 Shortcuts for Creating Excellent Handouts
When I started teaching, one of my goals was to provide excellent handouts for each class I taught. Years later, based on feedback from my students, it appears that I have met that goal. [featured-image single-newwindow=”false”...
What We Can Learn From Sherlock Holmes About Teaching a Class
Historically I was never a big Sherlock Holmes fan. But with the recent movies and two TV series, my interest has grown. His methods, insights and attitudes are intriguing. [featured-image single-newwindow=”false” id=”130924-SherlockHolmes.jpg”...
I am Gwen Bortner, trainer, speaker, facilitator and consultant focused on helping solopreneurs and small business owners gain the knowledge they need to turn their passion into profit.